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AI Lead Scoring

The AI that reads every answer and tells you who to call first

Every visitor who answers a question in your bio link gets scored automatically — hot, warm, or cold — so you spend your time on the leads most likely to buy, not sorting through all of them by hand.

A creator following up with a hot lead the AI just surfaced

Scored by AI, in real time

Jordan M.

Ready to start this week

HOT

Alex R.

Exploring options for Q4

WARM

Sam T.

Just curious for now

COLD

Every lead, scored by AI — you know who to call today and who can wait.

Every visitor, scored the moment they answer

What AI lead scoring actually does

AI lead scoring reads the answers a visitor gives in your bio link flow — their goal, budget, timeline, whatever you ask — and assigns an intent score automatically. No spreadsheet, no manual review of every submission one by one.

Sell Bio's AI can also write the scoring questions for you: describe what you're trying to qualify for, and it drafts a short scorecard quiz designed to surface the signals that matter for your offer.

As answers come in, each lead is tagged hot, warm, or cold based on what they said — a visitor ready to buy this week looks different from one who's still researching, and the score reflects that difference immediately.

The practical effect is that your attention goes where it's most likely to convert. Hot leads can route straight to your booking link; everyone else lands in your CRM with their score attached, ready for follow-up later.

What is AI lead scoring in a bio link?

Without AI scoring

Manual lead review

  • Every submission looks the same until you read it
  • You decide who to call by scrolling through a list
  • Hot leads can sit for hours before anyone notices
  • Qualifying questions are guesswork you write yourself
  • No consistent standard for what counts as "ready"

With Sell Bio AI scoring

Automatic intent scoring

  • Every lead arrives already labeled hot, warm, or cold
  • AI drafts the qualifying questions for you
  • High-intent visitors can route straight to booking
  • Consistent scoring criteria across every submission
  • Your time goes to the leads most likely to convert

How AI lead scoring works in Sell Bio

AI drafts
This weekQ4Just looking
1

Build or generate a scorecard

Write your own qualifying questions, or describe your ideal lead and let the AI draft a scorecard quiz for you.

Ready this week
Just browsing
2

Visitors answer in your bio link

A visitor taps your bio link and answers a few short questions — goal, budget, timeline, whatever matters for your offer.

HOTWARMCOLD
3

The AI scores their intent

Based on the answers, the AI assigns a score — hot, warm, or cold — the instant the visitor finishes.

HOTBooking
COLDCRM
4

Hot leads route, the rest land in your CRM

High-intent visitors can go straight to your booking link. Everyone else is saved with their score for later follow-up.

Scoring that works before you even see the lead

AI drafts the qualifying questions

Describe what a good-fit lead looks like, and the AI proposes a short scorecard — the questions that actually separate ready-to-buy visitors from casual browsers, without you writing a single one from scratch.

AI drafts the scorecard

AI-suggested question

What's your timeline to get started?

This weekThis quarterJust researching

Every answer updates the score in real time

There's no batch processing or end-of-day review. The moment a visitor finishes answering, their intent score is set and visible in your dashboard.

Updated the moment they answer

Intent scoreHOT

86% intent

Hot leads can skip straight to booking

Route visitors scored as high-intent directly to your calendar, while warm and cold leads land in your CRM for a follow-up sequence instead of a phone call.

Hot leads skip straight to your calendar

HOTJordan M.
Booking link

Frequently asked questions

How does AI lead scoring work?

The AI reads the answers a visitor gives in your bio link flow and assigns an intent score — hot, warm, or cold — based on signals like stated budget, timeline, and goal. The score is set automatically the moment the visitor finishes answering, no manual review needed.

Do I have to write my own scoring questions?

No. You can write your own, or describe what a good-fit lead looks like and let the AI draft a short scorecard quiz for you. You can always edit the questions afterward.

What does a "hot" lead actually mean?

It means the AI detected strong buying signals in that visitor's answers — for example, a clear budget, an urgent timeline, or a goal that matches your offer directly. Hot leads are the ones worth calling first.

Can hot leads skip straight to booking a call?

Yes. You can route high-intent visitors directly to your calendar link, while warm and cold leads are saved in your CRM for a different follow-up sequence instead.

Is there a limit to how many leads the AI can score?

Scoring runs on the same AI credit pool as the rest of Sell Bio's AI features. Starter includes 100 AI credits/month, Pro includes 1,000/month, and Agency includes 5,000/month shared across all client workspaces.

Can I see why a lead got a specific score?

Yes — each scored lead in your CRM shows the answers behind the score, so you're never guessing at the reasoning.

Does AI scoring replace conditional logic?

They work together. Conditional logic decides what a visitor sees next based on their answer; AI scoring adds an intent score on top, so you know not just where a visitor went, but how likely they are to buy.

Can I try AI lead scoring for free?

Yes. The Free plan doesn't include AI scoring, but every paid plan's 14-day trial does — enough time to build a scorecard and see real leads scored before you commit.

Let AI tell you who to call first

14-day free trial. No credit card required.